Introduction
This Privacy Policy outlines SellerToolKit Limited (“we”, “our” or “the Company”) practices with respect to information collected from users who access our website and applications at \[INSERT SITE / APP URL] (the “Site”), or otherwise share personal information with us (collectively, “Users”). By using the Site or our services, you consent to the collection, storage, use, disclosure and other processing of your information as described in this Privacy Policy.
Lawful grounds for processing
Processing of your personal information (“Personal Information”) is necessary for: (a) performing our contract with you and providing services; (b) our legitimate interests (e.g., operating, improving, and securing our services); (c) compliance with legal and regulatory obligations; and, where applicable, (d) your consent (which you may withdraw at any time).
What information we collect
We collect two types of information:
1. Non-personal information: un-identified and non-identifiable information made available via your use of the Site or services. This includes aggregated usage data and technical details transmitted by your device (browser type, operating system, language, access time, pages viewed, clicks and actions). We do not know the identity of a User from non-personal information.
2. Personal Information: information that identifies you or may identify you with reasonable effort. This may include: registration information (full name, email address, billing address and similar data you provide); account and subscription details; transaction and payment metadata (processed via third-party payment providers); communications with us (support tickets, emails); usage and device data linked to your account; and your marketing preferences.
How we collect information
• Directly from you when you register, subscribe, communicate with support, or otherwise provide information.
• Automatically when you access or use the Site and services (including via cookies and similar technologies).
• From third-party providers, services and public registers (for example, analytics vendors and payment processors).
How we use information
We use information to: provide and maintain the Site and services; authenticate users; operate subscriptions and invoicing; provide customer support and important service notices; improve performance, security and user experience; conduct analytics and statistical reporting; personalize features where applicable; market our services (you can opt out of marketing at any time); and comply with legal requirements.
Sharing and disclosure
We do not rent or sell Users’ Personal Information. We may share information with:
• Subsidiaries, affiliates and service providers (hosting, infrastructure, analytics, support, email delivery, payment processing) who process data on our behalf under appropriate agreements;
• Professional advisers (legal, accounting) under confidentiality;
• A transferee in connection with a corporate transaction (merger, sale of assets, financing), where the recipient assumes the rights and obligations described here;
• Public authorities, regulators or courts where required by law, to protect our rights, investigate fraud or security issues, or protect the rights, property or safety of us, Users or the public.
International transfers
Some recipients may be located outside your jurisdiction. Where required, we use appropriate safeguards (such as standard contractual clauses or adequacy decisions) to protect Personal Information transferred internationally.
Retention
We keep Personal Information for as long as needed to provide the services and meet the purposes set out in this Policy. After account closure, we generally retain data for up to 21 days to support reactivation and for limited backup integrity, and thereafter as required by law, to resolve disputes, or enforce agreements.
Security
We use appropriate technical and organisational measures to protect Personal Information against accidental or unlawful destruction, loss, alteration, unauthorised disclosure or access. No system can be fully secure; you are responsible for maintaining the confidentiality of your account credentials and for any activity under your account.
Cookies and similar technologies
We and our trusted partners use cookies and similar technologies to enable core functionality, remember preferences, improve performance, and perform analytics.
• Session cookies: stored temporarily and deleted when you close your browser.
• Persistent cookies: remain for a defined period to recognise your device and preferences.
• Third-party cookies: set by service providers (e.g., analytics).
You can manage cookies through your browser settings; disabling cookies may limit some features. We use analytics tools (such as Google Analytics) to measure usage; these tools collect usage data and your IP address. We do not combine analytics data with directly identifying information.
Your rights
Subject to applicable law, you may request to: access your Personal Information; receive a copy in a commonly used, machine-readable format; request rectification or erasure; restrict or object to processing; withdraw consent (where relied upon); and lodge a complaint with a supervisory authority. These rights may be subject to limitations (e.g., our legitimate interests or legal obligations). To exercise your rights, contact our Data Protection Officer.
Children
Our services are not directed to children. We do not knowingly collect Personal Information from children. If you believe a child has provided Personal Information, please contact us and we will take appropriate steps.
Third-party sites
This Policy does not apply to third-party websites, services or applications that we do not control. Review their privacy policies before providing information.
Changes to this Policy
We may update this Policy from time to time. Material changes will be effective when posted on the Site with an updated “Last updated” date. Your continued use of the services after changes constitutes acceptance.
How to contact us
Data Protection Officer: Norm Rogers
Email: [support@sellertoolkit.co.uk](mailto:support@sellertoolkit.co.uk)
Company: SellerToolKit Limited, \[REGISTERED ADDRESS], \[COMPANY NUMBER]
Acceptance of terms
These Terms & Conditions (“Terms”) govern your access to and use of the SellerToolKit services, software, website and applications (collectively, the “Service”). By creating an account, accessing or using the Service, you agree to be bound by these Terms.
Eligibility and accounts
You must be at least the age of majority in your jurisdiction and have authority to bind the entity you represent. You are responsible for your account credentials and all activity under your account, and for keeping your information accurate and up to date.
License and use
We grant you a limited, non-exclusive, non-transferable, revocable license to access and use the Service for your internal business purposes, subject to these Terms and our policies. You may not copy, modify, create derivative works of, reverse engineer, decompile or attempt to extract source code from the Service except to the extent such restrictions are prohibited by law.
Acceptable use
You agree not to misuse the Service. Prohibited uses include: infringing any law, third-party rights or platform policies; interfering with the Service’s security or operation; attempting to gain unauthorised access; uploading malicious code; reselling or sublicensing without our consent; and using the Service to build a competing product.
Fees, trials and billing
Subscription fees, billing cycles and plan features are described at sign-up or within the Service. Trials may be offered at our discretion. Unless otherwise stated, subscriptions renew automatically until cancelled. You authorise us and our payment providers to charge all fees to your selected payment method. You are responsible for applicable taxes, duties and charges (including VAT, where applicable).
Cancellations and refunds
You can cancel at any time via the Service’s account/billing settings; cancellation takes effect at the end of the current billing period unless otherwise stated. Fees already paid are non-refundable except where required by law or expressly stated by us in writing.
Invoices and taxes
Invoices are made available within your account. You are responsible for providing correct tax details and for all taxes associated with your subscription and use of the Service.
Customer data
You retain ownership of your data (“Customer Data”). You grant us a worldwide, limited, non-exclusive license to host, process, transmit and display Customer Data as necessary to provide and improve the Service and to comply with law. You are responsible for ensuring that your use of the Service and your Customer Data comply with applicable laws and third-party platform terms.
Data retention and deletion
Upon cancellation or termination, we may retain Customer Data for up to 21 days for limited backup integrity and potential reactivation, after which it may be deleted or anonymised, subject to legal retention requirements. We have no obligation to store data after the retention window. You are responsible for exporting or backing up your data during your subscription.
Service availability and changes
We aim to provide reliable services but do not guarantee uninterrupted or error-free operation. We may modify, suspend or discontinue features or the Service (in whole or in part) with reasonable notice where practicable. If a material change substantially reduces core functionality for your current paid term, your sole remedy is to cancel the subscription; any refund will be determined in our discretion or as required by law.
Intellectual property
The Service, including all software, technology, interfaces, designs and content (excluding Customer Data), is owned by SellerToolKit Limited or its licensors and is protected by intellectual property laws. Except for the limited rights expressly granted, no rights are transferred to you.
Confidentiality
Each party may access confidential information of the other in connection with the Service. The receiving party will protect such information with reasonable care and use it only as needed to perform under these Terms. This obligation does not apply to information that is publicly available, received lawfully from a third party, independently developed, or required to be disclosed by law.
Compliance
You represent and warrant that your use of the Service complies with all applicable laws, regulations and platform policies (including Amazon marketplace policies, as relevant).
Disclaimers
The Service is provided “as is” and “as available” without warranties of any kind, whether express, implied or statutory, including without limitation warranties of merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that the Service will be uninterrupted, secure, or error-free, or that it will meet your requirements.
Limitation of liability
To the maximum extent permitted by law, SellerToolKit Limited will not be liable for any indirect, incidental, special, consequential, exemplary or punitive damages, or for loss of profits, revenue, goodwill, data or business interruption. Our total aggregate liability arising out of or relating to the Service or these Terms shall not exceed the fees paid by you to us for the Service in the twelve (12) months preceding the event giving rise to the claim.
Indemnity
You will indemnify and hold SellerToolKit Limited and its officers, directors, employees and agents harmless from and against any claims, damages, liabilities, costs and expenses (including reasonable legal fees) arising from your use of the Service, your Customer Data, or your breach of these Terms or applicable law.
Suspension and termination
We may suspend or terminate your access immediately for material breach, suspected fraud or misuse, non-payment, or to comply with law. You may terminate at any time via account settings. Upon termination, your rights to use the Service cease immediately.
Governing law and venue
These Terms and any dispute or claim (including non-contractual disputes or claims) are governed by the laws of \[ENGLAND AND WALES], and the courts of \[ENGLAND AND WALES] shall have exclusive jurisdiction, unless mandatory law provides otherwise.
Changes to the Terms
We may update these Terms from time to time. Material changes will be effective when posted in the Service or on the Site with an updated “Last updated” date. Your continued use of the Service after changes constitutes acceptance.
Contact
SellerToolKit Limited, \[REGISTERED ADDRESS], \[COMPANY NUMBER]
Email: [support@sellertoolkit.co.uk](mailto:support@sellertoolkit.co.uk)
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